The Standard, Hollywood in West Hollywood, CA was a legendary hotel known for its modernist architecture and rock 'n' roll vibe. With iconic L.A. views, cozy rooms featuring fancy amenities, and a vibrant pool deck, it was a hotspot for fashion-forward travelers seeking a youthful and sophisticated experience.
Despite its closure, The Standard, Hollywood will be remembered for its unique culture, live music performances, and late-night entertainment offerings like Mmhmmm and Giorgio's. The hotel's blend of innovation, style, and community spirit made it a standout destination in the heart of Hollywood.
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