Valassis, earlier known as Advo, offers a range of marketing products and services to consumer packaged good manufacturers, retailers and technology companies. It provides inserts, polythene bags and promotional coupons. The company also offers direct mail, in-store marketing, door-to-door advertising, promotional planning and analytical services. Valassis works in partnership with more than 15,000 advertisers in the automotive, consumer electronics, food, grocery, specialty retail, telecommunications and financial industries. Its creative services include concept development, format consultation, copywriting and photography. The company also operates more than three award-winning printing facilities in Michigan, North Carolina and Kansas. Headquartered in Livonia, Mich., Valassis operates several offices in other parts of the United States, Canada, Spain, Mexico, Germany, France and England.
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