Guitar Ranches is a family-run operation based in Abilene, TX, with a legacy dating back to the early 1900s. Owned and operated by Phil and Jane Guitar, the ranch specializes in raising Black and Red Angus cows in the verified natural beef program across seven counties in West Texas. They also offer hunting, lodging, performance horses, and land, oil, and gas development.
The ranch's history can be traced back to John Guitar, Sr., who established himself in Abilene in 1897 and became involved in farming and ranching. Over the years, the ranch has expanded through various land acquisitions, and today, Phil and Jane Guitar continue the family tradition of ranching and are proud supporters of the Western Heritage Classic, the largest event of its kind in the United States.
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