SOFA (The Society for Financial Awareness) is a 501(c)(3) non-profit organization based in San Diego, CA, that has been dedicated to ending financial illiteracy across America since 1993. They provide free financial literacy seminars to employees and the public, working with companies like Disney, NASA, FBI, and Lockheed Martin, as well as local libraries and schools. With over 25 different topics, their workshops offer generic financial education that satisfies ERISA 404c requirements and guarantees no selling as a non-profit.
SOFA has received praise from various companies for their timely and relevant advice on personal finance topics. Their presenters, such as Mike Dyal, are highly professional and experienced in their coaching areas, making complex topics engaging and easy to understand. Attendees have expressed positive feedback, appreciating the relatable content and the opportunity to ask questions specific to their own situations. SOFA's commitment to providing valuable financial education in a challenging economy has made their courses a huge success.
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