Advantage Sales and Marketing, located in Cincinnati, and established in 1997, is a sales and marketing agency serving the consumer packaged goods industry. The company represents more than 1,200 clients, including SC Johnson, Unilever, GlaxoSmithKline, Church & Dwight and Del Monte. It provides various services, including brand and category management, consumer marketing, financial management and retail services. It helps the clients in developing and implementing business plans, including establishing targets, new items distribution, drafting schematic objectives, retail pricing, merchandising, and analyzing customer and client reviews. Additionally, the company offers consumer goods promotion and marketing services to packaged goods manufacturers through promotions, advertising and marketing programs. Advantage Sales and Marketing also provides various in-store retail services, including prescriptive store and reset and remodel coverage. It also covers repairing of distribution voids and promotional merchandising. Advantage Sales and Marketing works in alliance with various technology partners, such as Microsoft and Oracle to provide information and technology services.
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