History
Polina Veksler and Alexandra Waldman had become tired of the established fashion standard; size had become the dividing line determining who had the privilege and freedom to dress with quality and style. So many of their friends, including themselves, had come to expect less, often relegated to improvising with clothes that lacked the quality and style that their straight sized friends had access to. So, in September 2015, Polina and Alex left the worlds of Private Equity and Fashion Journalism, determined to solve this real problem. They set out to change the way women experience fashion; elevate expectations; and set a new standard. Starting with the premise that clothes should look good and feel good, they designed their own fabrics, applied keen insight into their designs, and with impeccable attention to detail, created a line of modern elevated essentials, with a chic, downtown but classic aesthetic--giving women a new standard in style, experience and innovation.
Specialties
Universal Standard makes modern, elevated essentials for women size 10-28. We are by appointment only, so we ask that you make an appointment via the link provided. You are welcome to come by yourself or with a group of friends. When you book the appointment please provide several options of dates and times.