The Urban Cone is a New Jersey-based, Black-owned mobile ice cream company that aims to unite people of all backgrounds through flavor and style, using ice cream as a means to overcome societal obstacles and foster cultural unity.
Founded in 2019 and officially launching on July 4th, 2020, The Urban Cone has quickly gained popularity, serving over 100,000 people across more than 100 cities in New Jersey and the tri-state area. With a focus on merging fashion and ice cream, the company's COO, Brian L. Cain, brings his creative mind and sense of style to design fashionable uniforms, shirts, and accessories, contributing to the company's rapid growth and status as a six-figured business.
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