Tapad is a leading digital cross-device graph provider, offering brands, agencies, and platforms the ability to connect with consumers across multiple devices and gain a better understanding of their decision journey. With their robust global cross-device digital identity graph, Tapad enables marketers to target, measure, and personalize their digital marketing efforts, amplifying data sets and reaching new prospects.
As a trusted partner, Tapad works with brands, agencies, and platforms to expand their graph by ingesting device identifiers, allowing for a more comprehensive view of customer behavior. With Tapad, businesses can take control of their customer's journey and optimize their digital marketing investment for long-term success.
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