Straight Line Theory is a specialized UX company based in Minneapolis, MN, offering user research, user experience design, and usability consulting services. With a small team of talented designers and researchers, they are dedicated to creating effective and intuitive experiences for websites, apps, and digital products.
With a streamlined approach that emphasizes realistic prototypes and usability testing, Straight Line Theory helps businesses define their vision, uncover insights, and improve conversion rates. Their focus on solving complex problems and delivering big results sets them apart in the field of user experience design.
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