Cascade Optical is a renowned eyewear boutique in Grand Rapids, MI, offering a curated collection of fine and unique eyewear since 1993. With a focus on exclusive European and Japanese designs, Cascade Optical has established itself as a leader in the industry, providing exceptional service and technical expertise.
HyperOptik, the second location of Cascade Optical, is situated in the vibrant UpTown Grand Rapids area, next to the iconic Wealthy Street Theatre. Owned by Rob Conens and his son Christopher, HyperOptik aims to challenge the dominance of branded eyewear by offering original, independent designs from Europe, Japan, and the US, while debunking the notion that independent eyewear is always expensive. With a dedicated finish-laboratory outfit and a photography studio for customer portraits, HyperOptik provides a unique and personalized experience for eyewear enthusiasts.
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