Baby-Friendly USA (BFUSA) is the accrediting body and national authority for the Baby-Friendly Hospital Initiative (BFHI) in the United States. They refine and uphold standards for implementing the Ten Steps to Successful Breastfeeding, assess and accredit birthing facilities, and promote best practice infant feeding care.
With a focus on ensuring the widespread adoption of the BFHI in the US, BFUSA plays a crucial role in conferring the prestigious Baby-Friendly designation to facilities that meet the established criteria and follow the International Code of Marketing of Breast-milk Substitutes.
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