Rita's Ice is a national chain that serves flavorful Italian ices and creamy frozen custard. You can opt to eat inside their trademark red and white shop at this area location or take your pick to go and visit the sites along Salem's historic walking mall. The ice flavors change daily there but they always carry the crowd favorites: Mango, lemonade, and Swedish Fish. Rita's is also a favorite of local pups. They offer free vanilla custard doggy cones to all of their canine friends.