Cricket Holdings, headquartered in Waltham, MA, is a leading company specializing in the development and retail of profitable products and services through direct response television. With over $2 billion in sales to date, Cricket has a strong track record in new business advancement, product development, and sourcing, as well as brand development, sales and marketing, promotional planning, and supply chain management.
Since its establishment in 1990, Cricket has successfully launched innovative products, such as the Faraday Flashlight, Pops-a Dent, and Ginsu 2000 Knife Set, through direct response TV ads and various retail channels. In addition to its product business, Cricket also offers comprehensive lead generation services in the healthcare, financial, and legal industries, generating over 250,000 qualified clients. With a highly experienced leadership team, Cricket continues to bring innovative ideas to the market by collaborating with inventors, manufacturers, and organizations.
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