The Journal of Consumer Research, based in Chicago, IL, is a prestigious academic publication that focuses on consumer behavior and psychology. With a team of esteemed editors and a rigorous peer review process, the journal publishes cutting-edge research articles that explore various aspects of consumer decision-making, preferences, and relationships.
As a leading platform in the field, the Journal of Consumer Research provides a valuable resource for scholars, researchers, and professionals interested in understanding the complexities of consumer behavior and its implications for marketing and business strategies.
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