The Ball Foundation, founded in 1975 by Carl and Vivian Elledge Ball, is a research organization dedicated to the discovery and development of human potential through the study of aptitudes. Their renowned Ball Aptitude Battery (BAB) has been widely recognized as one of the premier multi-aptitude batteries, providing valuable insights for career planning and personal growth.
With a mission to disseminate research findings and provide aptitude-based career planning services, The Ball Foundation has made significant contributions to the fields of psychology, education, vocational counseling, and psychometrics. Through their work, they have helped individuals and families make informed career choices, fostering a deeper understanding of one's strengths and differences for personal and professional success.
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