Block Research Inc., based in Highland Park, IL, specializes in primary market research and secondary database analysis for business-to-business research problems in the technology and telecommunications sectors. With over 35 years of experience, principals Tamara and Martin Block offer flexible solutions to marketing and communications research challenges, utilizing traditional and advanced data mining tools for data analysis.
The company excels in quantitative research such as telephone tracking studies and mail surveys, as well as qualitative research like focus groups. Block Research's expertise in multivariate analysis, data mining, and advanced techniques like neural network modeling ensures thorough data extraction and strategic application for marketing communications programs and strategies.
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