New Concept Lures LLC, based in Jacksonville, Florida, is a leading provider of custom fishing lures designed to attract and catch a variety of predatory fish, including redfish, trout, flounder, bass, cobia, snook, muskie, pike, and striper. Handmade by fishing experts using American-made components, their lures combine flash, vibration, and sound to make them highly productive and superior to off-the-shelf spinner baits. With a focus on tournament quality tackle at affordable prices, New Concept Lures offers innovative and custom tackle that comes with a money-back replacement guarantee.
Specializing in spinnerbaits and their own unique Spinner Jig, the Stinger, New Concept Lures also offers the option to create custom designs based on an angler's specific experience and local fishing conditions. Their confidential and personalized approach ensures that customers receive high-quality, tailor-made lures. Available at Stike-Zone Fishing on Beach Blvd., New Concept Lures is dedicated to helping anglers enjoy the sport of fishing to the fullest by providing top-notch, handcrafted tackle that delivers exceptional performance and results.
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