Reading Is Fundamental (RIF) is the nation's leading children's literacy nonprofit, dedicated to disrupting the U.S. literacy crisis by bringing the joy of reading to children and creating skilled readers. With research-backed solutions and programs, RIF inspires the joy of reading in children, deepening their motivation to read and setting them on the path to becoming proficient readers.
Since 1966, RIF has partnered with educators, families, and literacy advocates to change the trajectory of the literacy crisis. Their mission is to connect children with the joy of reading, sparking imaginations and possibilities, and putting kids on a path of reading proficiency. Through their efforts, RIF aims to ensure that every child has the chance to succeed and overcome the barriers created by the alarming U.S. literacy crisis.
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