Penn Schoen & Berland Associates (PSB) is a global insights consultancy that offers innovative research methodologies and strategic counsel to help clients tackle complex challenges. With a multi-modal approach to uncovering insights, PSB integrates the right methodologies for each engagement, delivering customized solutions that catalyze opportunities.
With over 40 years of experience, PSB has served as a trusted strategic partner to global leaders, providing deep insights that go beyond the surface to address the "why" behind business questions. Their expertise spans various industries, transforming sectors, influencing elections, and debunking long-held myths.
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