Ipsos MMA is a leading global marketing analytics company that specializes in helping businesses navigate the complex consumer landscape. With a white-glove consulting approach, they offer a range of solutions including marketing mix modeling, customer segmentation analytics, and sales force optimization. Their expertise in data, technology, measurement, and optimization has been consistently validated by their reference customers, making them a trusted partner in driving actionable business recommendations.
With a focus on unified measurement and holistic data analytics, Ipsos MMA enables businesses to make smarter decisions faster. Their real-time, data-driven marketing planning and optimization technology allows for scalable marketing intelligence across borders and brands. With a deep industry expertise and a consultative approach, Ipsos MMA is dedicated to improving business performance through marketing ROI optimization.
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