Clever Ginger Creative, based in Grandville, MI, is led by Annette Lyn O'Neil, a multi-talented individual with a background in film, geology, and communications. With a wealth of experience in the entertainment industry and a passion for product, Annette has worked in various operational roles and consulting positions, including serving as the CEO of a software engineering firm. She is currently the Head of Product at Just About, a startup community platform, and also holds positions as Editor-in-Chief of a membership magazine for British Skydiving and Producer of the Annie Awards in the animation industry.
Annette is not only a successful professional but also an accomplished athlete, with a love for extreme activities such as skydiving, paragliding, and BASE jumping. She has completed over 300 BASE jumps and numerous foot-launched flights across five continents. Sponsored by top skydiving gear brands, Annette continues to push her limits in various sports, including rock climbing, skiing, and partner acrobatics. With her diverse background and adventurous spirit, Annette brings a unique perspective to Clever Ginger Creative and is dedicated to delivering exceptional products and experiences.
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