Real Surf Shop is situated along the historic Coast Highway, just a few blocks from the Pacific Ocean. It offers surfboards and gear, including long boards, short boards and custom boards that are made on-site. Items such as waterproof mp3 players and cameras are also available, as well as wetsuits, trunks, towels and more. The store is well laid-out, with a giant back room full of boards, both new and used. The service is attentive, friendly and accommodating for pros or amateurs. Credit cards are accepted and free on-site parking is available.