History
Overpromise, Inc. was founded to help businesses of all sizes to radically differentiate themselves from their competitors and achieve rapid growth by using the shortcut of Overpromising and Overdelivering for their customers. A well crafted Overpromise tells customers How your business is different, what to expect and why they should buy from you. A well designed platform for Overdelivering aligns all critical customer TouchPoints to reinforce and amplify the Overpromise resulting in an Extraordinary Customer Experience. Rick has worked with hundreds of companies to help them achieve rapid growth.
Specialties
Business Growth, Radical Differentiation, Branding, Marketing, Sales Training, Customer Service Training and Customer Experience Design. Rick Barrera is the author of the best selling books