New India Bazar carries fresh quality produce and organic milk but specializes in a vast selection of South Asian food items. Naan, Samosas, and a variety of spices imported from both India and Pakistan gives their customers a taste of the exotic. "We get fresh vegetables daily," promises Sandeep Sharda, owner of the New India Bazar. Established in 2002, the New India Bazar has five more grocery shops in the Bay Area. This location also stocks a collection of DVDs and videos.