ListTrac, Inc. is a San Diego-based company that specializes in providing analytics services to real estate brokers and multiple listing organizations. Their services allow their business customers to gain insights into the interests and behaviors of internet users and consumers who are interested in real estate listings. ListTrac collects and analyzes information from partner websites and mobile applications, using pseudonymous identifiers such as cookies and mobile device IDs to track user activity and provide valuable data to their customers.
With a focus on privacy and data protection, ListTrac ensures that the information they collect remains anonymous and does not directly identify individuals. They aggregate and anonymize the data to provide valuable insights without compromising personal privacy. By offering comprehensive analytics services, ListTrac helps their customers make informed decisions and optimize their real estate marketing strategies.
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