The Great Australian Wine Company (GAWC) is a non-traditional wine importing company based in Lake Forest, CA. Established in 2013, GAWC has capitalized on the growing opportunities for new Australian wines in the USA market by developing a unique partnership model with Australian wine producers. By working closely with their producers on various aspects such as wine style, product selection, pricing, and inventories, GAWC ensures success while fostering a realistic and sustainable approach to the complex market.
GAWC's innovative approach breaks away from the traditional 3 Tier distribution system, allowing them to establish a strong connection with their producers and provide a platform for showcasing the best of Australian wines. With a shared language and culture, GAWC builds a solid foundation for collaboration, ensuring that their imported wines meet the demands and preferences of the American market. All rights reserved by the Great Australian Wine Company.
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