Bridal Veil Fashions is owned by a local family and has been around since 1965. This gorgeous, gown-packed shop is one of the oldest of its kind in northern California, and is a full-service bridal salon. The straight-shooting ladies who run the store do alterations, help wedding parties at the last minute, sell jewelry, gowns and shoes, rent tuxedos, and offer free consultation to brides. Out front stands a popular rack of bridal gowns for just $100.
Daughter Lisa Cecchettini operates a bra company out of the 41st Avenue shop called Bra La-La. She specializes in fitting unusual sizes and carries a line of quality German bras.